All states

Arizona real estate email signature requirements

Arizona's advertising rule, R4-28-502, does not mention email signatures. It requires all advertising to identify the employing broker's legal name or dba name in a clear and prominent manner, and it treats advertising through an electronic medium as advertising. It does not call for a license number.

Regulator: Arizona Department of Real Estate. Summarized from the rule text and official guidance linked below, as of October 15, 2026. Not legal advice.

Does the rule cover email?

  • R4-28-502(J) says that using an electronic medium, “such as the Internet, Artificial Intelligence, or web site technology,” that targets Arizona residents with the offering of a property interest or real estate brokerage services is the dissemination of advertising. The paragraph never names email, text messages or signatures.
  • R4-28-502(J) also says all advertising using an electronic medium must comply with subsection (E), and that if advertising online, the requirements of the rule must be satisfied on the advertisement without the need to scroll. The rule does not define “online” or say whether an email counts.
  • Subsection (E) applies to “all advertising.” The rule text we read does not say whether a given email signature is advertising.

Is a license number required?

  • R4-28-502 does not require a license number in advertising. We found no sentence asking for one in the rule or in the Department's substantive policy statements 2007.18 and 2025.03.
  • Subsection (E) identifies the employing broker by “legal name or the dba name(s) contained on the employing broker's license certificate,” not by a number.

Team names

  • R4-28-502 does not mention teams and does not set rules for team names.
  • Substantive Policy Statement 2025.03 (advisory only) says “Team” is not a defined term under Arizona law and that all advertising must clearly and prominently display the employing broker's legal or dba name. It adds that it should be clear the team is not an independent entity but is working under the supervision of the employing broker.
  • The same statement lists, among topics for a broker's policy manual, that the brokerage name or dba “needs to be larger in size than the team name and must appear everywhere the team name appears in any advertisements.” That wording is in an advisory statement, not in the rule.
  • R4-28-302(I), in the employing broker licensing rule, says an individual shall not conduct or promote real estate business under any name other than the name under which the individual is licensed. We found no Department guidance saying how that sentence applies to team names.

Anything specific to signatures

  • Neither R4-28-502 nor the two policy statements we read mention signatures, signature blocks or contact information.
  • R4-28-502(G) says the designated broker is responsible for the advertising of all real estate activity. R4-28-502(C) requires advertising to contain accurate claims and not create misleading or ambiguous impressions.
  • If a signature advertises a specific property, subsection (B) requires an agent advertising their own or another licensee's property to disclose licensed status and ownership with the words “owner/agent,” and subsection (F) requires a disclosure in the advertisement when the property is subject to another person's employment agreement. The rule does not say whether these apply to signatures.

A practical checklist

Our reading of the rules above, not language from any rule. Your broker-in-charge has the final say.

  • Show the employing broker's legal name or dba, exactly as on the brokerage license, clearly and prominently in the signature.
  • If you use a team name, keep the brokerage name larger than the team name and do not present the team as a separate business.
  • Avoid property banners in the signature unless your designated broker has checked the owner/agent and other disclosures.
  • Keep the brokerage name near the top of the signature so it is seen without scrolling.
  • Have your designated broker confirm the final wording.

What we could not confirm

  • Rule text read: R4-28-502 as printed in the Department's 2026 Arizona Real Estate Law Book (“Updated Feb. 2026”). The Arizona Secretary of State's code page and the Arizona REALTORS rule-change pages were blocked (HTTP 403), so we did not read the register notice ourselves.
  • Search summaries from Arizona REALTORS say a rule package revising R4-28 took effect December 13, 2025. We did not read that page, so treat the date as unconfirmed. Older copies of R4-28-502 (for example Cornell LII, last amended 2005) use different wording and lettering.
  • R4-28-502(J) refers to the advertising definition in A.R.S. § 32-2101(2). In the 2026 Law Book the “Advertising” definition is paragraph 3 and is written in terms of “lands subject to this chapter.” We did not resolve how that affects ordinary brokerage advertising.
  • Policy statement 2007.18 (revised 2016) quotes subsections (G) and (E) of an older version of the rule. Policy statements are advisory only.
  • The Department's 2022 advertising article (“Real Estate Advertising Rules & Guidance”) could not be retrieved; its former link now redirects to the forms list.
Build a signature with these details

Add your license number, brokerage name and Equal Housing line in the free generator, or set them once for your whole brokerage and keep every agent's Gmail signature in step.

Other states

See also what a real estate signature can carry and how to keep it out of spam.

Sources (read October 15, 2026)

Rules change and this page can fall behind. Email Signature Magic is not a law firm and is not affiliated with any regulator. Found something out of date? Tell us.